BEGIN:VCALENDAR VERSION:2.0 PRODID:-//132.216.98.100//NONSGML kigkonsult.se iCalcreator 2.20.4// BEGIN:VEVENT UID:20260228T014017EST-6046MoWNHj@132.216.98.100 DTSTAMP:20260228T064017Z DESCRIPTION:“Innovation” is everywhere these days—but beyond the buzzword\, what does it really mean for a young company\, and how can you turn it in to a concrete competitive advantage? This presentation demystifies intelle ctual property (IP) and shows why it matters far more than many founders t hink.\n\nWe’ll explore briefly the different forms of IP and clarify what each protects in practical terms. You’ll discover when an idea becomes an “invention\,” when you should consider filing a patent\, and who the right professionals are to guide you along the way.\n\nWe will also address com mon myths and misunderstandings that often discourage startups from protec ting their innovations\, including whether it’s too early\, too expensive\ , or too complicated to bother. Using a real‑world example\, we’ll illustr ate how a well‑planned IP strategy can attract investors\, secure market e xclusivity\, enable collaborations\, and ultimately increase the value of a company.\n\nBy the end\, you’ll walk away with a clearer understanding o f why protecting your innovation is not just worthwhile but essential\, an d how IP can become one of the most powerful strategic assets your company possesses.\n\nEvent Details\n\nDate & Time: Wednesday\, March 18 2026\, f rom 10:00am to 11:30am\n\nLocation:\n\n\n In-person attendees: D2R Office ( 1010 Sherbrooke Street O\, Suite 1800\, Lovelace Conference Room) Space is limited!\n Virtual attendees: online on Zoom.\n\n\nRegister\n\nBe part of this exciting learning opportunity!\n\nRegister to attend in person\n\n\n R egister to attend virtually on Zoom\n\n DTSTART:20260318T140000Z DTEND:20260318T153000Z LOCATION:Lovelace Conference Room\, CA\, D2R Office\, 1010 Sherbrooke Stree t W SUMMARY:D2R X Norton Rose Fulbright | Protecting Your Ideas: A Guide for In novators URL:/dna-to-rna/channels/event/d2r-x-norton-rose-fulbr ight-protecting-your-ideas-guide-innovators-371239 END:VEVENT END:VCALENDAR